Images of a cash-strapped NHS don’t quite seem to fit with social media, especially given the ever increasing workload on healthcare professionals providing little time to engage. However, a community on Twitter has started taking the topic on and there is a great deal of exciting discussion happening. While we know NHS social media does not mean (see the Facebook ‘lying down game’), the #nhssm community does offer suggestions of what it could mean…
As the discussion identified, developments in recent years include Facebook public health campaigns, which are included on advertisements. And as @NHSSalford highlighted, engagement through social media is best for groups and communities not individuals. @andrewspong also highlighted that patients are already talking to each other, and there could be a missed opportunity for the NHS to get involved.
This is the start of a big conversation that has significant implications on the NHS and public health. We’ll be following closely, and recommend others to do so and get involved too…
Tags: Facebook, healthcare social media, NHS
[...] This post was mentioned on Twitter by AG Social Media, Angie Wiles. Angie Wiles said: NHS social media: The #nhssm debate begins on Twitter http://bit.ly/b9iTuj [...]