The latest pharmaphorum blog post discusses how operating in silos can restrict great ideas from coming to fruition in pharma. Mike Rea writes that “solo within a silo, unable to see what everyone else is doing, you are forced to guess (or presume) what the other silos need of you, or to guess what it is that they know that you need to know. And, if you knew it all already, or were capable of going it alone, those other silos wouldn’t really be needed…” Internal communications is where this lives or dies, and while the big debate when it comes to social media and pharma rests in how pharma can engage external audiences, innovation comes from within. So how can pharma use web applications to improve internal comms?
Healthy Conversations
Compelling conversations in healthcare communications
